Facebook wants you to lean back and watch its News Feed videos on your television with a new feature that lets you stream clips via Apple TV, AirPlay devices, Google Chromecast, and Google Cast devices. The move could help Facebook generate more video ad revenue, and increase usage time by giving people the richest possible viewing experience while at home.
The feature is now available on iOS and will come to Android soon. To use it, just find a video in the feed on your phone or desktop, tap the TV button in the top right, and then select the device you want to stream through.
You can keep scrolling through the feed and using Facebook while the video continues to stream. That allows Facebook to become both the first and second screen, a strategy Periscope is pursuing differently by allowing professional content broadcasts to be piped into Periscope and Twitter via its new Producer feature.
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